The new Sample Brand collection is inspired by desert landscapes, rich colours and contemporary design — a visual story celebrating creativity, confidence and individuality.
- Hannah ClarkeCriticalAnother brand jumping on a culture it clearly knows nothing about. Anything for a marketing campaign, I suppose.
- Marcus BennettCriticalExactly. It feels completely fake and opportunistic.
- Leila HaddadHostileMaybe do some research before attacking people and cultures you clearly don’t understand.
- Tom GallagherHostileHere we go again. Someone always has to turn everything into an argument.
- Chloe NwosuHostileWhat an ignorant comment. If you hate the campaign that much, why are you even here?
- Daniel KowalskiNeutralPeople are allowed to criticise a brand. That doesn’t mean everyone needs to start attacking each other.







